Let’s talk about animated videos

Do you remember being totally mesmerized by cartoons and animation films when you were a kid? The interesting characters, larger than life frame movements that are impossible in real life and seeing the unimaginable, kept you curious and glued to the screen. And let me tell you one thing, nothing works better than nostalgia. 

The same element of curiosity can be used to put forth information about your product and services in the most simplified way through animation videos. Videos that work the best for most corporate companies are explainer animated videos. There isn’t just one approach that binds you though. You can opt from various types of animation videos that convey your idea and story to your target audience.

Character animation videos 

Character video animation can be very engaging, as it includes a live character addressing the problem statement of your target audience and explaining the solution for the same. The character can be perceived as the target audience, who travels through the journey of experiencing the problem and in turn getting introduced to the solution. 

Motion graphics animation videos

Motion graphics videos are limitless and one of the most interesting ways in which you can put your story out. Since they have no character, you’re not bound in any way to specifically show your target audience. True, the story has to eventually talk about the problem solution tangent but the dynamic nature of a motion graphic video does so extremely effortlessly. It’s amusing how captivating a 60 second motion graphic video can be to your audience.

Kinetic typography videos 

Kinetic typography definitely promises a lesser turn around time and works best for launches or announcements. They are text heavy but the personality of a kinetic typography video cannot be matched by any other kind of a video. Despite being text heavy, a kinetic typography video, if done correctly can surely grab the attention of your audience and create a lasting impression.

To conclude

Eventually, no matter which video you decide to go ahead with, it should do the job of conveying your message in the most impactful way possible. Some stories are told better in a specific way and form, and it’s extremely important to gauge which type of video will work better to convey your story best. That’s where we come into the picture. Along with perfecting your video production, our video consultation will make sure that you are headed in the right direction. Afterall, the final goal is the same for all of us- the best video production for your requirement. 

Contact us at 9594086767 and let’s have a chat about your video needs.